Two Beats Ahead: What Musical Minds Teach Us About Innovation Free Audiobook Download by R. Michael Hendrix,Panos A. Panay


Two Beats Ahead: What Musical Minds Teach Us About Innovation is a book about innovation, creativity and wisdom from the arts. This audiobook was written by R. Michael Hendrix who shared stories from his days in the music industry as well as his own experiences of seeing things from different perspectives. The author's writing is clear and concise, which makes it easy to follow along with without having to struggle with details. This audiobook offers a fresh perspective on innovation and creativity that may surprise some listeners, whereas others may have learned more about these concepts than they had thought.

The book follows the history of music from ancient times. Hendrix uses the histories of Mozart, Beethoven, and Bach to illustrate different aspects of innovation in a musical work. He then shows how his own philosophy borders on that of Albert Einstein's theory on relativity - he suggests that all creative works are about what is outside of our normal point-of-view.

This book was written by R. Michael Hendrix who is the Chief Creative Officer of adidas and a professor of marketing at the University of Southern California. He wrote this book as an autobiography, revealing his fascination with music from his childhood to his career in Adidas and as a marketing professor, focusing on how musical minds think about innovation and creativity.

"We're so innovative, we have to be or we would've been killed off by now," says Hendrix. "[Musical minds] are designed to innovate and they're designed to take on difficult problems as well."

Two Beats Ahead is a book about what musical minds learn from music. Michael Hendrix explains the parallels between musical motion and the process of innovation in the world. He then demonstrates this by examining the history of different movements such as jazz, rock and roll, and hip-hop.

Published Date 2021-04-06
Duration 7 hours 42 minutes
Author R. Michael Hendrix, Panos A. Panay
Narrated Landon Woodson
Reviews
(0 Reviews)
Abridged No
Is It Free? 30-days Free
Category Business & Economics
Parent Category Business Development, Management & Leadership

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