The Innovator's Dilemma. Warum etablierte Unternehmen den Wettbewerb um bahnbrechende Innovationen verlieren Free Audiobook Download by Clayton M. Christensen

Although established companies are equipped to reach the top of their markets and make money, they often fail when competing with innovative start-up businesses. The Innovator's Dilemma traces the reason for this phenomenon by examining the rising number of innovations at the cost of established companies. On one hand, developing new ideas is a difficult task that requires inventing something out of thin air. Inventing something like a remote control for your car or mobile phone is also associated with high risk because it might not work. But on the other hand, it means new products and services will come out into the market faster than existing competitors can respond to them.

In his seminal book, The Innovator's Dilemma, Clayton M. Christensen introduced the concepts of disruptive innovation and the sustaining versus disruptive innovation dichotomy. Disruptive innovations are those that change an existing market while sustaining innovations are those that will improve a company's performance without making it obsolete. These two innovation types were deemed the 'winners' in the "Shifting From Competition to Cooperation" section in chapter 8 titled "Innovating for Customer Value".

Clayton M. Christensen, author of The Innovator's Dilemma, has spent his career studying the causes of sudden success or failure in business. In his most recent book, he looks at how established companies lose to start-ups that are prepared to take risks and are willing to fail.

Clayton M. Christensen ist ein US-amerikanischer Schätzer, der seinen Lebenstraum ausgerechnet in beruflicher Hinsicht verwirklichte. Zu Beginn des 20. Jahrhunderts studierte er am Harvard Business School und arbeitete in der Industrie, bevor er sich dann ins Studium von Technologie-Unternehmern verschiedener Branchen begab, was ihm den Weg zu seinem heutigen Geschäft schuf. Er hat die Idee umgesetzt, dass es in Wirtschaftskreisen immer weniger

Clayton M. Christensen's "The Innovator's Dilemma" is a classic business management text that offers a blueprint for disrupters to succeed in an age of increasing market maturity. In this book, Christensen shows how established leaders are losing their competitive edge over new entrants by spending too much time focusing on incremental innovation as they fall behind in the race to develop disruptive innovations.

The Innovator's Dilemma. Warum etablierte Unternehmen den Wettbewerb um bahnbrechende Innovationen verlieren written by Clayton M. Christensen is an influential business and management book on innovation theory and strategy. In the book, it is argued that established companies can lose the race to the market with radical innovations because they are not built around them.