Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You Free Audiobook Download by Marshall W. Van Alstyne,Sangeet Paul Choudary,Geoffrey G. Parker
In Platform Revolution, leading experts on the economy and society describe how new technologies are changing the way we interact with markets and create wealth. From the rise of companies like Uber to the rapid entrance of China into global trade, these new platforms are transforming our economy at a blistering pace. New platforms could change the nature of work, refashion our business models, and redefine how we live--and some are doing all three.
The Platform Revolution is Marshall Van Alstyne's seminal work on the changing economics of a networked economy. This book is a must-read for any business person struggling to understand where economic growth is going in the future. The Platform Revolution not only describes how to take advantage of the new technologies that are transforming our world, but it also provides a wealth of examples and case studies for those who want to gain an understanding of how networks work on multiple levels.
In the age of social media, it has never been easier to market your business and reach a large audience. But to stand out from the crowd in today's competitive marketplace, you have to come up with something different. Connecting a company's online platform to its physical location, for example, can help grow both your business and customer base in unexpected ways. The book Platform Revolution: How Networked Markets Are Transforming the Economy--and How to Make Them Work for You (audiobook download) explores the many ways that businesses can take advantage of this idea by looking at some real case studies from across different industries around the world.
Platform Revolution, by Marshall W. Van Alstyne and Sangeet Paul Choudary, is a book that tells the story of how platform capitalism has altered the world and how companies can adapt to succeed in this new economy. This “platform revolution” is changing business as we know it, but the authors argue that “the need to transform is neither novel nor impossible.”
Platform Revolution is about the new economy. In this new economic world we have seen a transformation of society. The platforms that have created and been created by these transformations are changing the way businesses operate and even the way societies function. Marshall W. Van Alstyne, Sangeet Paul Choudary, Geoffrey G. Parker, and James Foster write about the various ways in which these platform revolutions are changing our lives, our jobs, and our countries all around us.
The Platform Revolution is the groundbreaking new book by Marshall W. Van Alstyne and Sangeet Paul Choudary that reveals how the most successful digital platforms have revolutionized the economy, created jobs, and democratized access to capital in one of the largest disruptions in history.
Published Date | 2016-03-28 |
Duration | 11 hours 6 minutes |
Author | Marshall W. Van Alstyne, Sangeet Paul Choudary, Geoffrey G. Parker |
Narrated | James Foster |
Reviews | |
Abridged | No |
Is It Free? | 30-days Free |
Category | Business & Economics |
Parent Category | Business Development |