Intended Consequences: How to Build Market-Leading Companies with Responsible Innovation Free Audiobook Download by Hemant Taneja

This audiobook is an economic history of the US, focused on how the US economy has changed due to innovations and new technologies. It takes a look at how innovation can impact society in both positive and negative ways through social, environmental, and economic factors.

This audiobook is an insightful look into the world of Responsible Innovation, which has become an important concept in today's business landscape. It's a must-listen for anyone who wants to lead with responsibility and integrity.

This audiobook discusses the unintended consequences of our current innovation culture. In order to build companies that are market-leading and have the potential to change the world, leaders must be mindful of true innovation and what it means for consumers.

Taneja's book provides a case study in every chapter, as well as guidance for individuals and companies wanting to build market-leading companies that are innovating responsibly.

In response to the complexities and rapid-fire changes of modern-day life, many companies are undergoing a major cultural shift in order to be able to better support their customers. This shift is being driven by responsible innovation, which is a movement that promotes companies who use design thinking, generate ideas from both inside and outside the business, and have a focus on customer experience. The book provides insight into this shift for sure, but also includes some helpful advice for those who want to start making responsible innovations at their company.

Hemant Taneja, a marketing professor, teaches how to create products and services that address society's needs while balancing commercial interests