All the News That's Fit to Click: How Metrics Are Transforming the Work of Journalists Free Audiobook Download by Caitlin Petre
Metrics are more than statistics. They're insights that can help journalists better understand the effects their work has on advertisers and readers, according to Caitlin Petre's new book All the News That's Fit to Click: How Metrics Are Transforming the Work of Journalists.
In "All the News That's Fit to Click," Caitlin Petre looks at how metrics are transforming the work of journalists. It examines how digital technology has transformed methods for measuring success and impact, and how it is changing the way journalists produce and consume content.
After the 2008 financial crisis we were told that everything was broken and no one was on top of their game. But, as Caitlin Petre shows in this narrative account, there is still a lot that is working well in the world of journalism. Journalists are using metrics to measure their performance and make sure they are making the most out of their efforts. The tools they use to do this include social media analytics, web analytics, and search engine optimization software.
The New York Times is making a big change, doing away with its longstanding paywall for the first time in its 136-year history. The move will affect around 80 percent of all readers in the US who visit NYT.com at least once per month, putting more than 70 percent of the paper's total digital audience under the "paywall free" umbrella.
Caitlin Petre speaks to the challenges and opportunities journalists face as they try to keep up with the changing nature of the news industry. She outlines how metrics are transforming the work of journalism, including how it's becoming more collaborative, efficient, and transparent.
The Metrics revolution is changing the way reporters and editors work, creating a new world of data-driven journalism. The rise of social media has changed how news organizations measure success and inform their audience, leading to a wave of technological transformation that is profoundly altering the industry. This audiobook provides an inside look at how metrics has transformed the work of journalists, offering practical advice for understanding what is a formerly opaque industry.
Published Date | 2021-09-21 |
Duration | 8 hours 53 minutes |
Author | Caitlin Petre |
Narrated | Eva Wilhelm |
Reviews | |
Abridged | No |
Is It Free? | 30-days Free |
Category | Language Instruction |
Parent Category | Language Arts |